It can take 5 contacts or more to make a sale, so it’s critical to stay connected with prospects when opportunity knocks! Can you afford to wait a week, a day, or even an hour after a prospect signs up or makes a sales inquiry? In today’s economy, you have to seize every opportunity and nurture it – from first contact to final bill! But once someone signs up, how do you keep them constantly engaged, and still have time for your other campaigns? Now that’s pressure!
You’re in luck! We’re entering the age of Email Marketing − and Autoresponders are finally getting the appreciation they deserve! ExpertSender’s version of this automated workhorse makes it easy to set up strategic follow-up campaigns days, weeks, even months ahead, knowing that each message will be delivered to the right audience at the right time, without lifting a finger! There are hundreds of uses for email autoresponders, and the more often you employ them, the more marketing ROI you’ll achieve.
You’re launching a stock trading portal in a difficult economy. Your firm’s reputation will carry you for awhile, but building credibility and trade volume will only come from a steady stream of rock-solid information and advice, delivered at regular intervals over months, perhaps even a year.
Here’s what you’d like to do: As soon as someone registers on your web site, you’ll start this series:
- Day 0 – Welcome message, “Getting Started” video, 2-3 testimonials and login details.
- Day 4 – Frequently Asked Questions regarding the world of investing and online exchanges.
- Day 7 – “Week One of Wealth Building”, a video of client “how to” stories, with tips and advice.
- Day 12 – “Becoming an Educated Investor”, expert articles, industry links, associations, trading groups.
- Day 17 – Webinar: “Building Your Online Portfolio”, basics on assessing and balancing returns and risk.
- Day 23 – Survey to determine progress to date, and offer of individualized counseling at 50% off.
- Day 31 – Tell us how you’re doing and what else you need! Report Card with upgrade discount offer.
Your ExpertSender Autoresponder can deliver all this and much more – on time and automatically, so you don’t have to worry. Just create and schedule your customized follow-up messages to run for months, or longer! Here’s how:
- ExpertSenders’ advanced list targeting uses natural language to help you select the perfect audience for each autoresponder message
- Scheduling delivery times couldn’t be easier. Make changes any time!
- Dynamic Content does the rest by automatically filling in the content fields of your autoresponder messages. Whether it’s 5 or 50, they’ll always hit your targets!
- Our Plain Text Editor and two HTML Editors let you create simple or multi-section content readable on all devices − PC, smartphone, or PDA.
- Use hosted images or in-line image support − you decide!
- Upload creative straight from your disk or website URL, paste the HTML code into our HTML Editor, or your content into our WYSIWYG Editor. Or all together!
- Customizable ‘from’ and ‘reply-to’ fields, headers, and CAN-SPAM compliant footers.
- For our advanced users, ExpertSender offers even more sophisticated management features like delivery caps, suppression file support, and configurable delivery profiles.
- Stop losing income because of no follow up?
- Keep subscribers interested after sign up?
- Convert prospects to customers on the fly?
- Execute repetitive campaigns cheaper, faster?
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