Industry Solutions: E-Commerce
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Email messages impact the decisions of your customers. Reaching out to your audience with just the right message at the right time and frequency is why ExpertSender customers make money selling online.
With our solution for E-commerce you can benefit from:
- Infrastructure set up to deploy millions of emails per day to make sure that they are delivered on time
- Subscription process handling that will let you see how many subscribers confirm their subscription, which subscription tactics works best, apart from being able to send instant welcome emails, which convert like crazy
- Precise segmentation that will make sure you get the right message to the right users, even based on complex structures in your relational databases that may be using a visual, natural language interface instead of SQL
- From/subject/content and sending time split-testing that will tell you what works best for your customers
- Automated date-based campaigns that will deliver birthday discounts, anniversary emails and/or long-time-no-see reactivation campaigns
- Support of transactional messages that will let you control their content, measure the results and monetize this precious marketing space with up-sales/cross-sales or other creative ideas
- Subscriber preference profiles based on their click history that support segmentation: No need to use complex and hard to use questionnaires -- offer a visual choice and leverage on more information about your subscribers, instantly
- Content personalization that lets you populate the subscriber data in email templates and automatically receive content for individual subscribers with our dynamic content language.